A new survey has shown that as many as 87% of businesses are currently choosing to invest in coaching.
CoachHub’s 2023 Business Trends in Coaching survey found that coaching is currently among the three tools firms are using to invest in their learning and development budgets.
Of those surveyed, 44% believe that coaching helps to support professional development, performance and the learning of new skills, with 85% predicting growth in demand for managers who develop coaching skills in their organisation.
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Email JaimeProfessor Jonathan Passmore, Senior Vice President (Coaching) at CoachHub, said, “For generations, coaches and clients have been experiencing the breadth of benefits that coaching brings, and it is truly wonderful to see that this is increasingly being heard at an organisational level.
“The evidence shows that the learning and development industry is fast embracing the benefits of virtual delivery. There is a clear demand for a coaching model which responds to the needs of the user at a time and a place that suits them.
“It has never been a better time to democratise access to coaching, ensuring that coaching is for everyone, regardless of seniority or job title.”
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